Create on Purpose

ABOUT US

The future of social impact is creator-led.

Create on Purpose is a new nonprofit building an impact accelerator for the creator economy, built with and for creators. We connect world-changing creators with the foundations, brands, and strategic partners that can resource their work, so culture-shaping ideas move at creator speed.

Hack the algorithm for good.

We help creators turn attention into action by pairing storytelling craft with social impact strategy.

Bridge philanthropy & creators.

We translate between two worlds that rarely speak the same language, so good ideas actually get funded.

Move at creator speed.

No 18-month grant cycles. We build pilots, ship them, measure what matters, and iterate.

Fitz and Heather, co-founders of Create on Purpose

THE FOUNDERS

Fitz & Heather

Co-founders of Create on Purpose, Matt Fitzgerald (Fitz) and Heather Moosnick have spent their careers at the intersection of media, technology, and social good.

Fitz is an award-winning strategist who co-founded and led the largest creator impact campaigns in history with MrBeast and Mark Rober (#TeamTrees, #TeamSeas and #TeamWater).

Heather helped build and launch YouTube Music, YouTube TV and Wonder Project and raised over $100M for new ventures.

OUR CREATORS

The creators we're building with.

Our pilot cohort is a small, intentional group of creators using their platforms to move culture forward on issues ranging from youth wellness and mental health, to the future of work and climate.

Pilot Creators

Educators, advocates, and storytellers driving real-world change with their audiences.

Mission-Aligned Voices

Builders whose audiences trust them on the issues that matter.

Emerging Leaders

The next generation of communicators shaping public conversation and culture.

Creator roster announcements coming soon. Are you a creator? Apply to our pilot.

Want to build the future of social impact with us?